About
I’m one of those lucky people whose day job is an extension of his hobby: I’m a social media strategist. What does that mean? Let me quote my LinkedIn profile: “Put simply, I help clients to leverage the Web in all its splendor. Whether via a website, social network, blog, ad, or app, I’ve employed e-strategies to develop brand identities, raise awareness, motivate actions, and shape public opinion.”
Before entering the digital space, where I’ve worked for Susan Davis International, Booz Allen Hamilton, and Rock Creek Strategic Marketing, I cut my teeth in public relations and journalism. I flacked for the Cato Institute and the American Conservative Union, and reported for Time magazine (not Time Magazine) and the Pittsburgh Tribune-Review.
My writing has appeared in a plethora of publications, including blogs such as Mashable, techPresident, Tech Cocktail, Digital Inspiration, and Spin Sucks; newspapers such as PRWeek and Politico; and the book, What We Think: Young Voters Speak Out (2004). I’ve also spoken before organizations such as the American Marketing Association, Georgetown University, and the Advanced Learning Institute; been quoted in the New York Times, ReadWriteWeb, and PR Daily; and appeared on the O’Reilly Factor.
I graduated from Hamilton College with a BA in Government and honors for my thesis on the Iraq war.
When not working, I love to swim, read, and dine out.
* What does “no straw men” mean?
Other Blogs to Which I Contribute


Before entering the digital space…
I flacked for the American Conservative Union and the Cato Institute, and reported for Time magazine and the Pittsburgh Tribune-Review.